Nineteen days. That is the time it took to put up a 28-unit, six-story apartment building in the Inwood section of Manhattan this summer. The secret? Modular construction.
(via Crain’s New York)
(I know this is from November, but still relevant.)
Logos define brands and they create corporate images because logos are what sticks in people’s mind and creates associations. Think Coca-Cola, Nike, or McDonald’s – what do you instantly picture in mind? Right, their logos. Great logos will never allow their consumers forget about the brand – it’s what prompts them choose one product over alternative: people tend to stick to something familiar, something that brings up positive associations.
These are really difficult to look at (also, hilarious) because the design mistakes are so glaringly obvious. New business owners: take note! Don’t skimp on your brand identity, and make sure you test it out with many people before you go live.
The small Norwegian town of Rjukan is getting its own artificial sun this month. Engineers are completing The Mirror Project—a system of three 300 square foot heliostatic mirrors that redirect winter light into the valley, turning one of the biggest town squares into a sunny meeting place. The entire mechanism is controlled by a central computer that adjusts the position of the mirrors.
This 97-year-old uses MS Paint to make incredible art despite his impaired vision. I’m constantly reminded of ways that technology can enhance the quality of life for people; it’s truly amazing.
China deployed an elite gaggle of geese police, and no, it’s not an Onion headline.
In June, one gaggle of police geese reportedly managed to snare a man who had broken into the local police headquarters to take a motorbike, the People’s Daily reported.
After drugging two police dogs and climbing over the wall, the man was about to make his getaway when he came face-to-face with some 20 feathered “gatekeepers.”
“The geese fanned their wings and began shrieking when they saw the stranger. The duty officer woke up and the thief was caught red handed.”
To me, it sounds like a geese overpopulation problem turned into a PR ploy, but I like it just the same.
Pacing your drunk acting is key. First drink equals feeling relaxed. Second drink equals mild euphoria. Third drink, hilarity ensues. Fourth, paranoia prevails. Fifth, sixth or more, anything from plain old meanness to self-hatred to weepy-weepy to suicidal. You want your actor to bring as much of his or her own experience to the work but not actually be drunk onstage, though I have had that experience. Yikes.
Wealth Inequality in America
Give this staggeringly accurate visualization a watch. Then think: How do I see this inequality play out in my daily routine, and what, if anything, do I want to do about it?
NOTE FROM SKIMM HQ: Yesterday we made a big mistake. We said “Your” when we meant to say “You’re.” Are thoughts our with all those affected by this tragedy. (We kid)
Great news clip on accessibility through one East Village resident’s eyes.
Kids being awesome in reaction to a recent ridiculously controversial Cheerios commercial.